Transforming the Voice of Great Leadership
Be the voice that everyone listens to.
I firmly believe all lawyers have untapped advocacy potential. We can work harder at what we already know how to do—read, study, mimic and adapt the techniques of others. And then, there is the next level. I have watched Claude help scores of lawyers (including me) get to their next level.
I think of what Jonathan Haidt has written: “Anyone who values truth should stop worshipping reason.” Claude sidesteps reason and helps lawyers get to the truth of who they are. Connecting with jurors and judges becomes easier—even fun. Because there is a powerful advocate inside, who wants to speak. Claude clears the obstacles, allowing that voice to be heard.
Rick Friedman
Author of “The Way of the Trial Lawyer: Beyond Technique”
“Claude has introduced an innovative approach to helping leaders develop their presence. Through the act of singing (and being coached in the presence of other executives in the program), participants lay bare their intentions and emotions, stepping well out of their comfort zones. As I’ve witnessed, this is not at all about singing, but about taking risk, setting and delivering on intention, daring to be vulnerable in order to lead more powerfully. I’ve watched participants transform in a matter of 20 minutes, from meek and introverted managers to bold leaders able to convince us of their goals. Claude expresses subtle skills of coaching, helping each participant stretch without breaking and turning each individual coaching session into group learning. He has tremendous empathy and respect, but remains independent and therefore able to help participants grow quickly and steeply. Claude teaches leaders how to fill the room, achieve what matters most to them, and connect with their audiences. And he does this with almost no lecture, but with caring, finesse, and creativity.”
-JOANNA BARSH
DIRECTOR EMERITUS
McKINSEY & COMPANY
With VoiceLeader there’s the option to sing or speak with coaching that avoids traditional formulas and gets right to the point. Natural gravitas, humor, pacing, agility, body language stem from re-empowering connection to mission within highly evocative and lively music. No previous ability is needed as we experience the charismatic and magical quality of authentic, value-driven presence.
In addition to “traditional” vocal exercises, there are short, single-line affirmations – given call and response style. These phrases transform the challenges articulated by participants and group leaders and the room is inspired with a parade of astounding break-throughs. We work with blues riffs, swing riffs, soaring anthems, rap, and tongue-twisters. Failure is off the table, leaders emerge, teams are elevated, and audiences cheer each other on from the edge of their seats.
“I found myself speaking with a more authentic voice, full of energy and better able to reach the voters.”
– LANE EVANS, U.S. CONGRESSMAN
“I watched participants transform in a matter of minutes into bold leaders.”
-JOANNA BARSH
DIRECTOR EMERITUS
McKINSEY & COMPANY
“Claude is a pioneer in the use of expressive performance techniques to build confidence. The results cut costs and have lasted for years.”
– CHRIS WILLIAMS, DIRECTOR
LEADERSHIP DEVELOPMENT
N.A.S.A.
“Claude Stein’s approach is the perfect addition to senior management training.”
-ALPHONSUS KEOGH
SENIOR TRAINING SUPERVISOR
SIEMENS
“During your keynote, hundreds of our voices became one empowered chorus.”
-NAOMI RHODE
PRESIDENT
NATIONAL SPEAKER’S ASSOCIATION
“They were the best presentations the team has ever given!”
– DEBBY PRATT
SR VP OF MARKETING
SPRINT
“Everyone in the senior group developed a deeper compassion for each other.”
– ALLISON RIMM
V.P. STRATEGIC PLANNING
MASSACHUSETTS GENERAL HOSPITAL
“The opening keynote set the stage perfectly, making the conference theme integral to the entire event.”
– STEVE HELLER, PCC
PRESIDENT
ICF METRO DC CHAPTER

Claude Stein is a Multi-platinum award winning voice coach with artists on every major record label. He began playing the piano at age 4 and trained at the New York Actors Institute and the Voice Foundation at Jefferson Medical College. Claude graduated Bard College with a degree specializing in music composition and analysis and has conducted choirs in groups from 12 to 400 members.

Claude has performed his original music in over a dozen New York venues, and continues to accompany many of his clients. He writes songs, arranges and records them with his clients in his studios in New York City and Woodstock, NY. His workshops to help beginners along with corporate executives to find their voice and overcome performance anxiety have been offered worldwide for the past 25 years.
Clients
Accenture, JPMorgan, Siemens, Sprint, G. E., N.A.S.A. New Balance,
Ethos Attorney Programs, Dynamic Directions, Graham Windham
Vistage International, Altria, Johnson & Johnson, Genzyme,
Kaiser Permanente, Voya, US Congressman Lane Evans, Computer Sciences
The Hartford, Maersk Shipping, The Center for Creative Leadership
MIT Sloan School of Management, The Women’s Leadership Forum, PixelMEDIA
The Conference Board, The Authentic Leadership Institute, Sobi
The Young President’s Organization, Zachry Construction
Search Inside Yourself Leadership Institute, The Boys and Girls Club of America
Madison Square Garden Company, The Juilliard School, The NYU Graduate Program, The Learning Alliance
The Rubin Academy of Music, Drexel University, The New York Actors Institute
Faculty
Mobius Executive Leadership
The Center for Professional Excellence
The Omega Institute
Esalen Institute
The New York Open Center
Kripalu Center for Yoga and Health
Massachusetts General Hospital Leadership Academy
Main Stage Keynotes
The National Speakers Association
The International Coaches Federation
The Creative Problem Solving Institute
The Qualitative Research Consultants Organization
The Global Sufficiency Network
The California Workforce Association
The World Bank
Inter-American Development Bank